Trillium Launches Recycle Me Campaign

This week, news has been filtering around about the launch of Trillium Gift of Life Network’s new Recycle Me campaign. Our friendly neighbors to the North, Trillium is Ontario’s government agency that oversees the promotion of organ and tissue donation.

The new Recycle Me campaign is a youth-targeted campaign that is using various online and offline advertising to drive traffic back to RecycleMe.org.  The site leads you to a narrator, Ben, whose chest opens to reveal an interactive, educational display of Ben’s organs. The site also debunks myths and allows visitor to sign up and pledge their support of organ donation.

trillium

The site is done very nicely, with the one downfall being the long load time to actually get to the home page. Be sure to check it out!

-Scott

Add to FacebookAdd to DiggAdd to Del.icio.usAdd to StumbleuponAdd to RedditAdd to BlinklistAdd to Ma.gnoliaAdd to TechnoratiAdd to FurlAdd to Newsvine

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: